DHL Supply Chain identified an opportunity to help customers better unlock the benefits of innovative warehouses – going beyond just automation to show how strategic, scalable, and predictive solutions could transform operations.
To make an impact, we developed a creative concept that would cut through the noise, challenge customers to reassess their current approach, and establish a strong, consistent positioning for DHL Supply Chain around digitalisation and innovation in warehousing.
We designed a campaign that made customers look again, using:
The campaign rolled out with a landing page, LinkedIn posts, engaging graphics, and emails assets – sparking conversations and positioning DHL Supply Chain as a leader in warehouse innovation.